Data Driven Marketing Is Like Looking Through A Glass Onion.
Layers of insights just below the surface that connect audience segmentation and channels to enhance brand building and deliver effective marketing strategies.
What I do
I provide consulting services to support agencies, SMBs, and mid-marketing companies. If you are focused on brand building, introducing a product, or growing a business, my expertise can help you develop a marketing strategy that includes audience segmentation. I offer go-to-marketing services across digital, direct, print, streaming, or OOH, covering everything from acquisition to cross-sell and client support. It's like fixing a hole in your marketing approach!
My Background
I, Me, Mine or all about me. My years of experience in advertising and marketing, spanning agency, client side, and principal partner roles, have given me valuable insights into brand building and what it takes to successfully bring a product to market. My core principles focus on collaborating with brands and clients to drive ROI through effective marketing strategies that leverage audience segmentation, assess market potential, and determine how to reach your target audience, what messages to convey, and how to measure success. Pretty simple, right?
How I Work
Come together. At the heart of problem solving is working collaboratively to ideate solutions to problems. I focus on audience segmentation to ensure my clients effectively reach their target market. By working with my clients in a collaborative fashion, we can build actionable and measurable marketing strategies that support brand building. You need your team available on call and in person. I am available to work on-site, remotely, at an event, or at a client's office. Anytime at all, all you have to do is call.